Axa Invests in Digital Health App

Axa Switzerland is expanding its focus on health by backing a start-up offering digital health solutions at work.

Axa Switzerland is supporting health tech start-up Kinastic as a lead investor, it said in a statement Thursday, without disclosing further details of the deal.

Kinastic is an app offered to staff by their employers to improve health in the workplace with tailored programs around exercise at work, nutrition, and mental strength.

Axa previously launched Wecare, a health program included in its occupational benefits package sold to companies.

We want to help as many employees as possible lead a healthy lifestyle – and we want to do this digitally and as individually as possible, Kinastic CEO Michael Kubli, said in the statement.

The Winterthur-based startup has been working with