Asahi Beverages appoints Amanda Sellers as new group CEO

Asahi Group Holdings has named Amanda Sellers as the new group CEO of Asahi Beverages, the company’s Oceania business.

Sellers has been the Group’s interim CEO since June, following the resignation of the previous CEO, Robert Iervasi.

“The board of Asahi Group Holdings has huge confidence in Amanda’s ability to continue with the impressive growth trajectory of our business in Oceania while also delivering our sustainability commitments and setting us up for long-term success in Australia and New  Zealand,” said Atsushi Katsuki, president and CEO, Asahi Group Holdings.

Sellers has been working as the CFO for Asahi Beverages for almost five years. She has more than 20 years of experience in the beverages industry and has held senior positions at Treasury Wines, where she served as CFO for Asia and Europe and previously as CFO for Australia and New Zealand.

With her appointment, Sellers has become the first woman to hold the CEO position of a regional headquarters within the Asahi Group.

“As interim group CEO over the past six months, I’ve had the pleasure of getting to know our customers and suppliers much better,” said Sellers.

“I’m confident that through these valued partnerships and the plans we’ve developed together, we’ll grow our businesses and deliver even more  for our consumers.”