Apple working on exclusive Apple services promotions for Apple Card users in the US
In this article (5)
Apple has now set up a new way of promoting its services to Apple Card owners in the US. The company has now started giving users promotions of services in the Wallet app, in a special section of the app with special offers.
The new feature was spotted by Mark Gurman on iOS 15 and the Wallet app. Currently, the promotion available was regarding a News+ offer; however, the link does not lead anywhere so it is possible it is still in development.
It seems the new feature is not only available to iOS 15 but it is also shown to Apple Card users in the US with iOS 14.
Until now, Apple Card users could benefit from exclusive benefits, but usually, these were related to other stores or services. Now, Cupertino is more aggressively promoting Apple News+ or possibly other Apple subscriptions in the future.
Apple News+ is a subscription for the News app, that allows you to read newspapers and magazine articles ad-free. The price of the subscription is $9.99 a month, giving you access to more than 300 titles, online and offline browsing, and even News+ audio stories for the week’s best articles.
Questions & Answers
Q.Is this new promotion feature available to all Apple Card users?
Is this new promotion feature available to all Apple Card users?
The new feature is currently available to Apple Card users in the US. It has been spotted on iOS 15 and is also shown to users with iOS 14.
Q.What kind of promotions are being offered through this new feature?
What kind of promotions are being offered through this new feature?
The current promotion visible is for Apple News+. The article suggests that other Apple subscriptions may be promoted through this feature in the future, as Apple is more aggressively promoting its own services.
Q.What is Apple News+ and what does it offer subscribers?
What is Apple News+ and what does it offer subscribers?
Apple News+ is a subscription service for the News app, providing ad-free access to over 300 newspapers and magazine titles. It costs $9.99 a month and includes online/offline browsing and audio stories.
Q.Have there been exclusive benefits for Apple Card users before this?
Have there been exclusive benefits for Apple Card users before this?
Yes, Apple Card users have previously benefited from exclusive offers. However, these benefits were typically related to other stores or external services, rather than Apple's own subscriptions.
Reader pulse
Is Apple's services promotion strategy effective?
19,395 votes so far