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Electronics

Apple to revamp its stores

By Maria Santos
1 min read
apple store2
apple store2
In this article (4)

Apple is in the process of redesigning its stores, drawing on the design expertise of Jony Ive.

Ive, Apple’s head designer, revealed he’s working with retail boss Angela Ahrendts on a revamp of its stores in a lengthy profile with the New Yorker magazine.

As Apple’s senior vice-president of design, Ive has emerged as the company’s creative soul, continuing an aesthetic tradition set by co-founder Steve Jobs. Ive was responsible for the build and the finish of the iMac, the MacBook, the iPod, the iPhone, the iPad, and the forthcoming Apple Watch.

Questions & Answers

Q.

Which specific Apple products has Jony Ive been responsible for designing?

A.

Jony Ive was responsible for the build and finish of the iMac, MacBook, iPod, iPhone, iPad, and the forthcoming Apple Watch. He is known as the company's creative soul.

Q.

Who is Jony Ive collaborating with on the store redesign project?

A.

Jony Ive is collaborating with Apple's retail boss, Angela Ahrendts, on the revamp of the company's stores. He revealed this collaboration in a profile with The New Yorker magazine.

Q.

What is Jony Ive's current role within Apple?

A.

Jony Ive holds the position of senior vice-president of design and is also the company's head designer. He is seen as continuing an aesthetic tradition established by co-founder Steve Jobs.

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