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Apple to open first Taiwan store in Taipei 101 mall

By Minjun ParkTaiwan
1 min read
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In this article (5)

Tech giant Apple  is reportedly eyeing Taipei 101 mall as the location for its first retail store in Taiwan, according to an industry insider, with no official opening date given by the source.

Located on the first basement level of the mall, the debut Taiwanese store will be spread over 1,322 square meters. It is expected that the branch will be fitted out in Apple’s new retail design, which is already being rolled out across the US.

Further consolidating Apple’s push into Taipei, Apple premium reseller Studio A will close its shop on April 17, Studio A president Cheng Ying-lung told local media.

Cheng said the Studio A store in Taipei 101 has seen a decline in sales over the past three months, due mainly to a drop in tourist arrivals from China.

Last July, Apple posted its first job listings for Taiwan, which were followed by a confirmation of its plans to set up a store in the country.

However, Apple did not say when the shop would be opened or where in Taiwan it would be located.

Apple boasts nearly 500 retail stores in 19 countries and online stores available in 39 countries.

After the US, China is Apple’s biggest market. Apple’s latest store opening was in China’s Nanjing in early April, one day after a Beijing court ruled in favour of Apple pertaining to a patent feud the US smartphone maker is having with Shenzhen Baili Marketing Services Co.

The local manufacturer claims Apple stole its exterior designs, which the court found not to be the case.

Questions & Answers

Q.

What is the planned size of Apple's first store in Taiwan?

A.

The debut Taiwanese store is expected to be spread over 1,322 square meters. It will be located on the first basement level of the Taipei 101 mall, according to an industry insider.

Q.

Why is Studio A closing its shop in Taipei 101?

A.

Studio A president Cheng Ying-lung stated the store's sales have declined over the past three months. This drop is mainly attributed to fewer tourist arrivals from China.

Q.

When did Apple first indicate its intention to open a store in Taiwan?

A.

Apple first posted job listings for Taiwan in July of the previous year. This was followed by a confirmation of its plans to establish a store in the country.

Q.

Which country is Apple's largest market after the United States?

A.

After the United States, China stands as Apple’s biggest market. The company recently opened a new store in Nanjing, China, in early April.

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