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Apple on a roll with retail expansion in China as it announces 30th store

By Wei ZhangChina
1 min read
APPLE SANLITUN LARGE A
APPLE SANLITUN LARGE A
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China’s current economic problems – share trading suspended for the second time in a week after stocks fell 7% – doesn’t seem to be impacting Apple’s retail store expansion program in the country. The company has announced the opening of its 30th retail store in China, the second one it is opening this month. Back in 2014, the company set a goal of opening 40 stores in the country by October of this year.

The latest store is in Xiamen, a port city on the Taiwan Strait. Xiamen is home to one of the four Special Economic Zones established by the Chinese government back in the 1980s, to encourage foreign investment and trade.

Unusually, the store opens on a weekday, with Apple’s website showing that it will open at 10am on Thursday 14th January. The store is located in the SM Lifestyle Center at 399 Jiahe Road, in the Siming District of the city. It opens just a few days after the 29th store in Shenyang.

Questions & Answers

Q.

What is Apple's overall goal for store openings in China?

A.

Apple previously stated its intention to open 40 retail stores in China. This target was set back in 2014, with the aim to achieve it by October of this year.

Q.

How many stores has Apple opened in China this month?

A.

Apple has opened two new retail stores in China this month. The latest opening, its 30th overall, is in Xiamen, following another store recently opened in Shenyang.

Q.

Where is the newest Apple store in China located?

A.

The newest Apple retail store is situated in Xiamen, a port city located on the Taiwan Strait. Specifically, it is at the SM Lifestyle Center, 399 Jiahe Road, in the Siming District.

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