Apple is working on an AirTag 2

2 min readUpdated May 28, 2025Aug 3, 20234:56 AM

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Commercially released more than two years ago, the AirTag tracking device is probably the least discussed product in Apple’s current portfolio, especially if you choose to ignore news stories and reports tackling various security issues and privacy concerns among both existing users and prospective buyers waiting for some “fix.”

While it’s unclear if the AirTag stalking problem will ever be resolved (or even if it can be resolved satisfactorily), Apple is believed to be working on a sequel to the original 2021 edition that could see daylight as early as late 2024.

That’s… still pretty distant, leaving a lot of room for a change of plans (or ten), and of course, today’s AirTag 2 information doesn’t come from an official source either. Ming-Chi Kuo’s new “prediction” of a “4Q24” mass production start doesn’t even seem particularly firm, and although the reputable analyst’s inside sources are more often than not right on the money, this rumor feels like a guesstimate first and foremost based on the OG AirTag’s sales figures so far.

These are obviously not part of the public domain, but Kuo has reason to believe they’ve proven strong enough over the last year or so to justify the development of a second generation.

Because the AirTag 2 is likely to go on sale either during the final calendar quarter of next year or sometime in the opening quarter of 2025, it’s virtually impossible to make any confident predictions regarding its specific features, capabilities, and potential upgrades over the first generation.

For what it’s worth, Ming-Chi Kuo also “believes” (which sounds like another hunch rather than concrete info gathered from supply chain insiders) that the AirTag 2 will be used (alongside other devices) by Apple to create a new spatial computing “ecosystem” with the Vision Pro headset at its center.

No, we’re not entirely sure exactly what that means either, but it’s safe to assume that the AirTag 2 will be deeply “integrated” and closely coordinated with the Vision Pro… whenever both products actually become available for the masses.

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Questions & Answers

When might the AirTag 2 become available to purchase?

The AirTag 2 is expected to go on sale either in the final calendar quarter of next year or sometime in the opening quarter of 2025. This timing allows for potential changes to the plan.

What is the basis for the prediction about an AirTag 2?

The prediction comes from analyst Ming-Chi Kuo, who reportedly believes strong sales figures for the original AirTag justify a second generation. However, this information is not from an official source.

Will the AirTag 2 address the security and privacy concerns of the original?

The article states it is unclear if the AirTag's stalking problem will ever be resolved, or if it can be resolved satisfactorily. No specific information about fixes for the AirTag 2 is provided.

What new capabilities might the AirTag 2 offer?

Specific features and upgrades are impossible to predict at this stage due to the distant release date. However, it might integrate with a new spatial computing ecosystem alongside the Vision Pro headset.

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