Skip to content
RetailNews Asia
Electronics

Apple announces the date for iPhone 15 ‘Wonderlust’ event

By Mei Ling Tan
1 min read
Apple announces the date for iPhone 15 ‘Wonderlust’ event
Apple announces the date for iPhone 15 ‘Wonderlust’ event

Apple has now confirmed that its next event for 2023, where it will apparently announce its new smartphone lineup, the iPhone 15, and new watches, will take place next month.

The company’s website says that the event will take place on September 12 at Apple Park and will begin at 10 a.m. PT. It will be live-streamed on apple.com as well as the Apple TV app.

The Pros will also likely feature a new 3nm chipset, which should make them faster and more power-efficient than the current models. The iPhone 15 Pro Max may feature a new periscope camera for a greater zooming range and this could make it the best camera phone of 2023.

The iPhone 15 and 15 Plus will purportedly feature the Dynamic Island and a 48MP main camera.

The entire lineup will likely have USB-C ports, slimmer bezels, softer corners, and bigger camera bumps. The standard models will probably stick to last year’s pricing but the premium variants could be up to $200 more expensive.

The phones will reportedly hit the shelves on September 22.

Coming to the watches, we will probably also get to see the Watch Series 9 and the second Watch Ultra during the Apple 2023 event. The new wearables are sounding like incremental upgrades and the most interesting new feature is seemingly a new chip.

Weekly Briefing

Asia's retail intelligence, in your inbox

We respect your inbox as much as we value your time. That's why we only send carefully curated weekly updates, packed with the most relevant news, trends, and insights from the retail industry across Asia and beyond.

Protected by a quick human check. No spam, ever.