API launches online B2B hub for pharmacies to source products
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Australian Pharmaceutical Industries (API) has launched an online B2B hub – MyAPI – for its wholesale pharmacy customers.
API is a wholly-owned subsidiary of Wesfarmers Health and has more than 4000 wholesale pharmacy customers.
According to the company, the platform offers “enhanced functionality and an elevated experience,” allowing pharmacies to research products, place orders, identify stock on hand, obtain pricing and deals, and manage their accounts.
It also facilitates stock returns, backorder management, houses key documents and provides customer support and communications.
“By investing in technology like MyAPI, we’re ensuring pharmacy owners have 24/7 access to critical products and essential information at their fingertips,” said Doug Swan, executive GM of wholesale and pharmacy services at Wesfarmers Health.
“This means more convenience and flexibility, and empowers them to serve their communities with confidence knowing they have what patients need, when they need it.”
In addition to the main features, the e-hub also supports compliance with Community Service Obligations for pharmaceutical wholesalers, including the timely delivery of Pharmaceutical Benefits Scheme items within 24 hours.
Questions & Answers
Q.What is the primary purpose of the new MyAPI online platform?
What is the primary purpose of the new MyAPI online platform?
The MyAPI platform allows wholesale pharmacy customers to research products, place orders, check stock, and manage accounts. It aims to provide 24/7 access to critical products and essential information for pharmacies.
Q.Who developed and launched this new online hub?
Who developed and launched this new online hub?
Australian Pharmaceutical Industries (API), a wholly-owned subsidiary of Wesfarmers Health, launched the online B2B hub. It is specifically designed for API's wholesale pharmacy customers across Australia.
Q.What benefits does MyAPI offer beyond basic ordering and account management?
What benefits does MyAPI offer beyond basic ordering and account management?
Beyond ordering and accounts, MyAPI facilitates stock returns and backorder management. It also houses key documents, offers customer support, and helps meet Community Service Obligations for pharmaceutical wholesalers.
Q.How many pharmacies are expected to use the MyAPI platform?
How many pharmacies are expected to use the MyAPI platform?
API has more than 4000 wholesale pharmacy customers who are intended users of the MyAPI platform. The platform is designed to serve these pharmacies, providing them with essential tools and information.
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