Alfamart Dreaming Big in the Philippines
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Alfamart Philippines owner Sumber Alfaria Trijaya plans to add 150 more outlets to its present 400.
The Indonesian convenience store’s president/director Hans Prawiraafter says a deal for financing has been signed with Standard Chartered Bank in Jakarta.
He says the current outlets are in greater Manila, but following “significantly positive” market response based on same-store sales growth, the brand is set to enter regions outside of Manila.
In Indonesia, Alfamart plans 800 more outlets this year including 150 franchises. There are presently 13,477 outlets. Half of the new outlets will be on Java Island while other regions will have distribution centres in Kalimantan, Sulawesi and Sumatra.
Questions & Answers
Q.How many Alfamart outlets does the company plan to open in the Philippines?
How many Alfamart outlets does the company plan to open in the Philippines?
Alfamart plans to add 150 more outlets to its current 400 in the Philippines. This expansion will increase their total number of stores in the country.
Q.Where does Alfamart currently have outlets in the Philippines?
Where does Alfamart currently have outlets in the Philippines?
All current Alfamart outlets in the Philippines are located within the greater Manila area. The company plans to expand beyond this region soon.
Q.How is Alfamart funding its expansion in the Philippines?
How is Alfamart funding its expansion in the Philippines?
Alfamart Philippines has secured financing for its expansion through a deal signed with Standard Chartered Bank in Jakarta. This will support their growth plans.
Q.What is the basis for Alfamart's decision to expand outside Manila?
What is the basis for Alfamart's decision to expand outside Manila?
The decision to expand beyond Manila is based on a significantly positive market response from existing stores. This is indicated by their same-store sales growth.
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