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Alcatel-Lucent Enterprise restructures for growth

By Minjun Park
1 min read
Alcatel Lucent
Alcatel Lucent
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Alcatel-Lucent Enterprise is forming four regional sales organizations to better serve its partners, customers and their markets.

Each of the four regions will have its own dedicated sales staff supporting its defined industry-specific sales strategy, cloud sales strategy and channel strategy, with a complementary sales enablement and services delivery.

With the restructuring the vendor aims to place a focus on specific market segments for growth and accelerate the shift to new business models.

Expanded teams will focus on cloud-based services and offers to deliver innovative technology and business models that simplify IT and enable new digital business environments.

Regional strategy better serves customers and channel partners with focus on local trends, according to the company.

Matthieu Destot will head up the APAC region until a new leader is announced. He will be leading the formation of the new go-to-market strategy for APAC (including the former APAC and Greater China regions).

Amit Raj Bathla will continue to lead the combined APAC Marketing team. He will report to James Taylor, Global Head of Marketing.

These appointments are effective January 1, 2017.

Questions & Answers

Q.

What is the primary objective of Alcatel-Lucent Enterprise's restructuring plan?

A.

The restructuring aims to place a focus on specific market segments for growth and accelerate the shift to new business models. This strategy is intended to better serve partners, customers, and their markets.

Q.

How will the new regional sales organisations operate?

A.

Each of the four regions will have its own dedicated sales staff supporting defined industry-specific, cloud, and channel strategies. They will also provide complementary sales enablement and services delivery.

Q.

Which specific areas will receive increased focus due to the restructuring?

A.

Expanded teams will concentrate on cloud-based services and offers. This is to deliver innovative technology and business models that simplify IT and enable new digital business environments.

Q.

Who is currently leading the APAC region and what is their role?

A.

Matthieu Destot will head the APAC region until a new leader is announced. He is responsible for forming the new go-to-market strategy for the combined APAC and Greater China regions.

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