Skip to content
General

AirAsia bags gold at Putra Brand Awards 2015 for 6th consecutive year

By Maria SantosMalaysia
1 min read
pr taylor
pr taylor

AirAsia Bhd emerged the gold recipient for the “Transportation, Travel & Tourism” category for the sixth consecutive year at the Putra Brand Awards 2015.

The award was given to AirAsia for the airline’s continued presence as the country and the region’s leading and largest low-cost carrier.

Elated at having bagged the award, chief executive officer Aireen Omar said AirAsia was committed to further grow its route network as the airline moves from being just a low-cost carrier to a value-carrier.

The Putra Brand Awards was launched in 2010 by the Association of Accredited Advertising Agents Malaysia to recognise brand building as an integral business investment.

Background from the Retail Academy

Background guides from the Retail Academy, free to read.

  • Malaysia

    Retail in Malaysia

    A middle-income market with heavy mall supply, strong halal requirements and a real split between the Klang Valley and everywhere else.

    Asia Market Guides · 18 min read

  • Malaysia

    Consumers in Malaysia

    Segments, digital behaviour, price sensitivity and the buying patterns that shape assortment and promotion in Malaysia.

    Asia Market Guides · 8 min read

  • Malaysia

    Last mile in Malaysia

    How last-mile delivery works in Malaysia, what drives cost per drop, and how to set a service promise you can keep.

    Asia Market Guides · 8 min read

  • Malaysia

    Malls and rents in Malaysia

    Who the landlords are, how leases are structured, what drives rent, and how to choose a location in Malaysia.

    Asia Market Guides · 8 min read

Weekly Briefing

Asia's retail intelligence, in your inbox

Monday, Wednesday and a Friday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Monday, Wednesday and the Friday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready