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AirAsia and Penang Tourism Collaborate to Provide More Value Deals for Domestic Tourists

By Maria SantosMalaysia
2 min read
Airasia airline
Airasia airline
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AirAsia and Penang Global Tourism (Penang State Tourism Bureau) have announced a new collaboration that will offer more travel options and value-added services to domestic tourists visiting Penang.

The partnership will see airasia.com, the Asean super app pair-up with Penang Global Tourism Board to offer travelers a variety of Penang travel bundles as well as a joint marketing effort.

Penang State EXCO For Tourism And Creative Economy (PETACE), YB Yeoh Soon Hin said, “We are observing a positive rebound on tourism activities and we are working towards accelerating the recovery of tourism, supporting jobs and the economy and increasing tourism receipts. Partnering with key travel players like airasia.com will assist us to amplify our efforts and to offer more diverse travel and tourism products by leveraging on their wide product offerings.

“I am proud to say that Penang is at the forefront once again in assuring safe travels to our visitors. In July 2020, Penang launched the ‘Penang Responsible Tourism’ campaign. Furthermore, we have also launched the COVID-19 safety accreditation program to strengthen preventive measures undertaken by Penang’s tourism industry players. These initiatives are the first-of-its-kind in Malaysia, intending to instill confidence in travelers when visiting Penang.”

“To further reiterate, Penang is the first in Malaysia to kickstart the “Penang Responsible Tourism” campaign and the accreditation program.”

airasia.com Chief Commercial Officer, Amanda Woo said, “We would like to thank Penang Global Tourism Board for working with us to provide more value for travellers. Now, visitors to Penang can conveniently plan their trip with all the exciting offers made available through this collaboration under one platform on airasia.com. We hope people will take the opportunity to explore and enjoy more of what Penang has to offer.

“We are also expanding our network from Penang to Kota Bharu with three times weekly flights which commenced yesterday, while the new route from Penang to Sibu is set to kick off in January 2021. We hope the added connectivity will provide much-needed accessibility for the Northern travelers, as well as to revive the domestic tourism industry. ”

Questions & Answers

Q.

What is the primary goal of the collaboration between AirAsia and Penang Global Tourism?

A.

The partnership aims to offer more travel options and value-added services specifically for domestic tourists visiting Penang. It also involves a joint marketing effort to promote Penang's diverse travel and tourism products.

Q.

What initiatives has Penang implemented to assure safe travel for visitors?

A.

Penang launched the 'Penang Responsible Tourism' campaign in July 2020 and a COVID-19 safety accreditation program. These initiatives, the first of their kind in Malaysia, are intended to instil confidence in travellers.

Q.

Which new flight routes is AirAsia introducing to and from Penang?

A.

AirAsia has expanded its network with three times weekly flights from Penang to Kota Bharu, which commenced yesterday. A new route from Penang to Sibu is also set to begin in January 2021.

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