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AirAsia aiming to launch Muslim-friendly services including packages to perform Haj and Umrah

By Sarah Chen
1 min read
airasia
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AirAsia Group Bhd is aiming to launch Muslim-friendly services including packages to perform the Haj and Umrah.

In the low-cost carrier’s management discussion and analysis in its Annual & Corporate Governance Report 2019 released July 29, AirAsia co-founder and group CEO Tan Sri Tony Fernandes said the airline was actively assessing the prospects of a number of products that cater to niche travel.

“For example, we aim to launch Muslim-friendly services including packages to perform the Haj and Umrah.

“We are also looking to enter the medical tourism space, a rapidly growing segment where we would be able to provide the full complement of visas, travel, accommodation, and insurance,” he said.

He said the idea was to provide complete end-to-end services and experiences for travelers, who only need to search and click for what they want on their mobiles or laptops.

Fernandes said while AirAsia adhered to its low-cost model to be able to grow our network and offer an ever-increasing range of exciting destinations for guests, it was not able to fully cushion itself from the vagaries of the operating environment.

“Natural disasters, viral outbreaks, economic downturns, geopolitical upheavals – all of these can, and do impact travel,” he said.

Questions & Answers

Q.

Which specific services is AirAsia aiming to launch for Muslim travellers?

A.

AirAsia is aiming to launch Muslim-friendly services that include packages for performing the Haj and Umrah pilgrimages.

Q.

What other new market segment is AirAsia looking to enter besides Muslim-friendly services?

A.

AirAsia is also looking to enter the medical tourism space, a rapidly growing segment, by offering visas, travel, accommodation, and insurance.

Q.

How will AirAsia provide its new end-to-end services to customers?

A.

AirAsia plans to provide complete end-to-end services and experiences for travellers who can search and click for what they want on their mobiles or laptops.

Q.

What challenges does AirAsia face, despite its low-cost model and growing network?

A.

AirAsia stated that natural disasters, viral outbreaks, economic downturns, and geopolitical upheavals can and do impact travel.

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