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Acne Studios Opens First Store in Beijing

By Maria SantosChina
1 min read
Acne Studio China 2
Acne Studio China 2
In this article (4)

Acne Studios China has opened its third store, in Beijing. The Swedish luxury fashion brand launched in China two years ago, offering its eclectic mix of minimalist ready-to-wear fashion and denim. The new store’s interior features straight lines with glass, high-gloss white walls and contrasting stainless steel railing and shelves. A large display created by British designer Max Lamb stands in the centre of the store, painted in the label’s trademark shade of pink. It’s matched with purple rugs created by Lamb which contrast with the stark white interior.

Acne Studios creative director Jonny Johansson said it had been a long-held dream to open a store in Beijing. “It is also my hope that this store will bring us the opportunity to create many special projects in the future.” Lines exclusive to Acne Studio China will be sold at the new boutique to mark its opening.

The store is located in Taikoo Li North Village on Sanlitun Road.

Questions & Answers

Q.

How long has Acne Studios been operating in the Chinese market?

A.

The Swedish luxury fashion brand, Acne Studios, first launched in China two years ago. This new Beijing store marks its third retail location in the country, following its initial market entry.

Q.

What unique features does the new Beijing store offer customers?

A.

The store features a central display and purple rugs by British designer Max Lamb, painted in the brand's trademark pink. Also, exclusive lines specifically for Acne Studios China will be available there to commemorate the opening.

Q.

Where is the new Acne Studios store located in Beijing?

A.

The new Acne Studios boutique is situated in Taikoo Li North Village, which is located on Sanlitun Road. This is the brand's third store in China.

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