Skip to content
Automotive

A New Maruti Suzuki Dzire Is Sold In India Every 2 Minutes

By Maria Santos
1 min read
A New Maruti Suzuki Dzire Is Sold In India Every 2 Minutes
In this article (5)

Maruti Suzuki has been selling the Dzire compact sedan in India for over 10 years now and till now has reached around 19 lakh customers. The Dzire, now, is a subcompact sedan but Maruti Suzuki has had a compact sedan iteration before and the number of customers it has reached to is a combination of sales of both these cars. In 2018-19, Maruti Suzuki sold over 2.5 lakh units of the Dzire subcompact sedan averaging a monthly sales of 21,000 units. There’s no doubt it leads the pack in the segment and boasts of a market share of 55 per cent, while the Amaze is a distant second.

Shashank Srivastava, Executive Director (Marketing & Sales), Maruti Suzuki India Limited said: “The brand Dzire has been a major contributor to Maruti Suzuki’s journey and we express our gratitude to customers. With the launch of Dzire, we created a new ‘compact sedan’ segment. This segment is continuously evolving and growing. Over the years, Maruti Suzuki Dzire has led this growth and it continues to be relevant and attractive to customers. A testimony to its strong customer connect is that the sales of third generation Dzire went up by nearly 20%.”

The automatic variant of the Dzire too has received significant success with close to 13 per cent buyers opting for the AMT version. The Maruti Dzire is offered in a 1.2-litre petrol and a 1.3-litre diesel engine along with automated manual transmission or AMT offered on both models. The petrol engine makes 82 bhp and 113 Nm of peak torque while the diesel engine makes 74 bhp and 190 Nm of peak torque. The petrol model has a claimed mileage of 22 kmpl while the diesel Dzire has a claimed mileage of 28 kmpl.

Questions & Answers

Q.

How many Dzire units were sold in the 2018-19 financial year, and what was the average monthly sales figure?

A.

In 2018-19, Maruti Suzuki sold over 2.5 lakh units of the Dzire subcompact sedan. This translated to an average monthly sales figure of 21,000 units for the period.

Q.

What market share does the Dzire hold in its segment, and which car is its closest competitor?

A.

The Dzire holds a significant market share of 55 per cent in its segment. The Amaze is mentioned as its closest competitor, although it remains a distant second.

Q.

What percentage of Dzire buyers choose the automatic variant, and what transmission type is it?

A.

Close to 13 per cent of Dzire buyers have opted for the automatic variant. This automatic version is specifically referred to as an Automated Manual Transmission, or AMT.

Q.

What are the claimed fuel efficiencies for the petrol and diesel versions of the Maruti Dzire?

A.

The petrol model of the Dzire has a claimed mileage of 22 kmpl. The diesel Dzire, on the other hand, has a higher claimed mileage of 28 kmpl.

Reader pulse

Dzire's decade-long dominance reflects:

21,047 votes so far

Weekly Briefing

Asia's retail intelligence, in your inbox

Tuesday, Thursday and a Saturday Weekly Wrap: the retail stories, numbers and moves that mattered across Asia. Nothing else, and you can unsubscribe in one click.

  • Top industry moves and market shifts
  • Weekly data-driven analysis from across Asia
  • Tuesday, Thursday and the Saturday Weekly Wrap

Read by retail operators, investors and brand teams across Asia.

Protected by a quick human check. No spam, ever. Unsubscribe in one click.

SecureGDPR ready