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7-Eleven tests facial-recognition technology

By Minjun ParkJapan
1 min read
convenience store 7 eleven
convenience store 7 eleven
In this article (4)

7-Eleven Japan has opened an experimental concept store in Tokyo offering payment through facial-recognition technology developed by NEC. The trial is a precursor to a planned rollout of unmanned convenience stores in locations such as office buildings, car parks and factories allowing consumers to purchase essential items where it may not be commercially viable to operate a full-scale staffed store.

The test store is located inside a building which is home to companies from the NEC group and can be accessed only by employees.

Facial-recognition technology identifies shoppers when they enter the store and again when they make payment. The cost of purchases is deducted from their salaries.

Rival retail groups including Aeon and FamilyMart have already adopted self-service payment checkouts and Lawson is trialling a scheme using barcodes scanned by smartphones.

Questions & Answers

Q.

Who can currently use the new facial-recognition payment system at 7-Eleven's test store?

A.

The test store is located within a building housing companies from the NEC group. Currently, only employees of those companies are able to access the store and utilise the new payment technology for their purchases.

Q.

How do customers pay for their purchases when using the facial-recognition technology?

A.

When customers use the facial-recognition technology to pay, their identity is confirmed, and the cost of the items they buy is automatically deducted directly from their salaries. This method streamlines the payment process.

Q.

What is the broader aim of 7-Eleven Japan's trial of facial-recognition technology?

A.

The trial is intended as a preliminary step towards implementing unmanned convenience stores in various locations. These could include office buildings, car parks, and factories where fully staffed stores might not be commercially viable.

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