6ixty8ight to launch online in Singapore and Malaysia
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Hong Kong-headquartered lingerie retailer 6ixty8ight is to open an e-commerce store for Singapore and Malaysia this month.
The 6ixty8ight online store offers lingerie, sleepwear, homewear, loungewear, casual wear, and accessories.
In the first phase of online store development, 6ixty8ight will introduce “Click & Collect”, where online purchases can be picked up at any preferred local store. The online store also features the new November collections, Eyelash Lace, Iridescent Dreams, and Beary Cute.
6ixty8ight’s online expansion in Singapore and Malaysia comes a month after the brand launched its first e-commerce store across Hong Kong, Taiwan and South Korea.
6ixty8ight has opened a series of new physical stores in Singapore and Malaysia – at Orchard Gateway and Paya Lebar Quarter Mall last month in Singapore and a second store at Mitsui Outlet Park KLIA in Malaysia, to be followed by its third store in the country, at Gurney Paragon Mall next week.
Founded in 2002, 6ixty8ight is one of Southeast Asia’s fastest-growing fashion brands, with more than 200 stores now trading across Greater China, South Korea, Singapore and Malaysia.
Questions & Answers
Q.Which product categories will be available for purchase through 6ixty8ight's new online store?
Which product categories will be available for purchase through 6ixty8ight's new online store?
The online store will offer lingerie, sleepwear, homewear, loungewear, casual wear, and accessories. It will also feature new collections like Eyelash Lace, Iridescent Dreams, and Beary Cute upon launch.
Q.What fulfilment option will be available for online orders placed in Singapore and Malaysia?
What fulfilment option will be available for online orders placed in Singapore and Malaysia?
Initially, the online store will offer a 'Click & Collect' service. This allows customers to pick up their online purchases from any preferred local 6ixty8ight store within Singapore or Malaysia.
Q.When did 6ixty8ight launch its e-commerce store in other markets?
When did 6ixty8ight launch its e-commerce store in other markets?
The brand launched its first e-commerce store across Hong Kong, Taiwan, and South Korea just one month prior to the planned launch in Singapore and Malaysia, indicating a rapid online expansion strategy.
Q.How many physical stores does 6ixty8ight currently operate across all its markets?
How many physical stores does 6ixty8ight currently operate across all its markets?
6ixty8ight currently has more than 200 stores trading across Greater China, South Korea, Singapore, and Malaysia. This figure includes recently opened outlets and one opening next week.
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