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#Lego

Every story tagged #Lego on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

40 stories in this topic

lego
General
2 min read

7th Lego Store opens in Davao City

The seventh Lego-certified store in the Philippines opened on April 22, 2017 at the Abreeza Ayala Mall offering more and exclusive merchandise of the famous toy brand to Dabawenyos. The Lego Store in Davao City is the second store in Mindanao, the first being…

lego
General
1 min read

Lego Malaysia opens seventh store

Lego Malaysia has just opened its seventh store, a flagship on the sixth floor of the Pavilion Elite shopping mall on Jalan Bukit Bintang. “Lego has been a global household name for generations, taking creative play to new heights year after year,” said Tan…

Legoland Japan food
Food
1 min read

Legoland Japan and its food inovation

When Legoland Japan opens in Nagoya next month, its restaurants and stalls will offer a range of themed food items. Its “potato bricks” have the same shape as the toy building blocks, iced treats are served in giant Lego blocks, and children can make their…

Bake Kyoto outlet features Lego counter. 5
Food
1 min read

Bake Kyoto outlet features Lego counter

A counter made from monotone Lego toy building bricks is a feature of Japanese cheese-tart shop Bake Kyoto’s new outlet. Tokyo-based designer Yusuke Seki uses the counter as a centrepiece of the new store to display its products. It joins other new Bake…

lego
General
1 min read

Lego Korea launching first official shop

Lego Korea is to launch its first shop at the Hyundai Department Store Pangyo branch in Gyeonggi Province, southeast of Seoul, on Friday. Officially certified by the Lego Group headquarters in Denmark, it will differentiate itself in design from outlets that…

1744
Living
1 min read

World’s largest Lego store opens in Shanghai

On Wednesday, LEGO has opened its largest retail store in the world inside Shanghai Disneyland as the trial period of the amusement park is ongoing before its official opening on June 16. The store features a myriad of LEGO bricks from its walls and even in…

maxresdefault
General
1 min read

Lego to open largest retail store in Shanghai

Danish toy giant Lego A/S will open its largest retail store in the world near the Shanghai Disney Resort, the company said on Tuesday. The 1,000-square-meter store will be located on the main shopping street outside Disneyland, and will be operated by Lego.…

the lego movie2014
General
1 min read

Lego sales boosted by blockbuster movie

Lego A/S, the world’s second-largest toy maker, said on Wednesday that annual revenue rose by 13 percent, boosted by its blockbuster movie and toys from its Star Wars and Friends ranges. Chief executive Joergen Vig Knudstorp danced on stage and sang the theme…