Boohoo launches vegan makeup and beauty range

The range called Boohoo Beauty, features items for brows, lips, eyes, and face, and is available in various shades to suit multiple complexions and skin tones. It comprises lip gloss, lip liner, blusher, bronzer lipstick, and a contour stick.

Customers can also buy tools and accessories including a brush cleaner, light-up mirror, fast-drying wrap for hair, and a false lash applicator.

Available to purchase on boohoo.com, prices range from £5 for a lip gloss to £38 for a make-up palette.

Lou Maddison, lead hair and make-up artist at Boohoo, said: “As well as the range being 100% cruelty-free and made with a vegan formula, all packaging used within this collection is recyclable. Products are boosted with ingredients such as hyaluronic acid, aloe, coconut oil, and botanical extracts.

“The products are lightweight, water-resistant, and transfer-proof, perfect for everyday use and taking a look from day to night.”