Skip to content
RetailNews Asia
Electronics

BlackBerry lays off employees to be worthwhile

By Mei Ling Tan
1 min read
BlackBerry lays off employees to be worthwhile
BlackBerry lays off employees to be worthwhile

BLACKBERRY is shedding an unspecified variety of staff around the globe because the struggling smartphone vendor tries to make its gadget enterprise worthwhile.

The Canadian firm, based mostly in Waterloo, Ontario, stated the cuts will impression these engaged on the software program, hardware and purposes aspect of the enterprise.

“As the corporate strikes into its subsequent stage of the turnaround, our intention is to reallocate assets in methods that may greatest allow us to capitalize on progress alternatives whereas driving towards sustainable profitability throughout all sides of our enterprise,” BlackBerry stated in a press release on Saturday.

A spokeswoman declined to offer further details about the cuts.

BlackBerry employs 7,000 individuals globally.

BlackBerry, which solely a decade in the past was a titan within the smartphone enterprise, has been pressured into a serious reorganization focusing extra on software program and providers since being overtaken out there for cellular units.

An IDC survey confirmed BlackBerry took simply zero.four % of worldwide smartphone gross sales in 2014.

“Certainly one of our priorities is making our system enterprise worthwhile,” BlackBerry stated. “On the similar time, we should develop software program and licensing revenues.

Weekly Briefing

Asia's retail intelligence, in your inbox

We respect your inbox as much as we value your time. That's why we only send carefully curated weekly updates, packed with the most relevant news, trends, and insights from the retail industry across Asia and beyond.

Protected by a quick human check. No spam, ever.