Visa Checkout, which makes it easy for consumers to pay with their cards online and on any device, will become available in a total of 16 markets in 2015.
The global expansion was driven by cross-border commerce enabled in markets like the US, Australia and Canada.
Visa said in select markets, it will also begin to incorporate issuer, merchant, acquirer, and channel partnerships to support local e-commerce. It will also roll out localised Visa Checkout websites for many markets.
To use the service, shoppers can store shipping and payment information in a secure account with Visa so they don’t have to re-enter your information every time they shop online.
When they see the Visa Checkout button as a payment option, users can simply log into the account with username and password, and click a button to complete the purchase.
Launched in July 2014, Visa Checkout is currently available in 10 countries but will soon be available in a total of 16 countries by yearend: the US, Australia, Canada, Argentina, Brazil, Chile, China, Colombia, Hong Kong, Peru, Malaysia, Mexico, New Zealand, Singapore, South Africa and the United Arab Emirates.
“Consumers and merchants alike love its simplicity and ease, which is particularly important as people shop and buy more frequently on smaller devices like phones and tablets,” said Sam Shrauger, senior vice president of Digital Solutions at Visa.