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#UA

Every story tagged #UA on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

1 story in this topic

underarmour
Fashion
2 min read

Under Armour China recruits star power

Star power is being used to connect fast-growing athleisure brand Under Armour with Chinese consumers. NBA All-Star Stephen Curry heads back to China next month for another promotional tour for sportswear brand Under Armour China (UA). As UA seeks to take…