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#New Balance

Every story tagged #New Balance on RetailNews Asia: reporting, analysis and market signals from across Asian retail and e-commerce.

12 stories in this topic

NewBalanceVolumental
Fashion
2 min read

New Balance introduces new retail concept to Singapore

New Balance recently opened a concept store in Singapore, featuring a Volumental 3D foot scanner in the fitting area. Since partnering with Volumental in 2017, the retailer says that it has scanned the feet of more than one million shoppers worldwide. The…

nike
Living
1 min read

Nike to replace New Balance as Liverpool FC kit provider

Nike has signed on as the official kit provider of presumptive English Premier League 2020 champions Liverpool FC. The new partnership will commence on June 1 for the following 2020/21 season and continue for “multiple years” according to a statement by Nike.…

richemont
E-Tailing
3 min read

Richemont joins Alibaba’s IP alliance on brand protection

Global luxury group Richemont has joined the Alibaba Anti-Counterfeiting Alliance, a partnership between the e-commerce giant and brands that works to protect intellectual property rights on Alibaba’s platforms. Geneva, Switzerland-based Richemont is now…

Nanchang Capital Outlets
Real Estate
1 min read

Outstanding start for Nanchang Capital Outlets

In its first three days, Nanchang Capital Outlets generated sales of more than RMB21.8 million (US$3.2 million) with customer traffic exceeding 1.8 million. It is the second outlet project this year for Beijing Capital Grand, the commercial property arm of…

running shoes sport
Fashion
1 min read

JD Sports Fashion moves to influence marketing as strategy

UK company JD Sports Fashion has engaged influencer marketing firm Rocketfuel Entertainment to help develop digital content for its brand in Malaysia. JD carries brands such as Adidas, New Balance and Nike as well as in-house labels Brookhaven, Pink Soda,…

aw lab
Fashion
1 min read

AW Lab Singapore to open in Suntec City

AW Lab Singapore has opened a store in Suntec City, the first brick-and-mortar outlet in Asia Pacific for the Italian sports apparel retailer. Covering 2630sqft (240sqm), the store has a futuristic concept that invites young people to “play with style”.…

New Balance
Fashion
1 min read

Chinese shoemakers ordered to pay New Balance $1.4 million

Three Chinese shoemakers have been ordered by a Chinese court to pay US sportswear company New Balance US$1.5 million in damages and legal costs for infringing its logo. It is believed to be the largest trademark infringement award ever granted to a foreign…

New Balance
General
1 min read

New Balance Singapore goes high tech

New Balance Singapore has introduced 3D foot-scanning technology in the latest of its eight brand stores (its shoes are also available from a range of authorised retailers). At New Balance at The Paragon, the US brand’s Stride ID technology scans a customer’s…

New Balance
Fashion
1 min read

New Balance opens Tokyo concept store

Located in Roppongi in Tokyo’s Midtown area, the store is named after the area it is situated – Roppongi, and the year 1906, when New Balance was born. Written as ‘19: 06’, the motif is meant to look like a digital clock to express the American footwear…

teenie
Fashion
2 min read

Teenie Weenie deal is a big one

The deal with V-Grass represents the biggest cross-border merger and acquisition agreement in Korea’s fashion industry. E-Land Group said proceeds from the sale will help the company reduce its debt level to 240 percent by the first quarter from the current…

slider unleash prism
Fashion
2 min read

New Balance India return

New Balance India is to make a comeback – and says it aims to open about 50 stores within the next few years. The US sports shoes brand’s first foray into India was in the early 2000s, but it shut its shops after a few years. Now its VP for Asia Pacific…

yueyuen sport store1
Fashion
1 min read

Yue Yuen sales rise on retail rollout

The world’s largest branded athletic and casual footwear manufacturer and retailer Yue Yuen Industrial says retail and wholesale sales of sportswear in Greater China rose 19.6 per cent in the first nine months of this year, due to an expanding store network.…