Topic
10 stories in this topic
Chatime and Maybelline New York have come together to unveil a series of four beverages that draw inspiration from Maybelline’s latest addition to its product line, the Colossal Bubble Mascara. The mascara promises to offer a voluminous yet lightweight…
The L’Oréal-owned American cosmetic brand Maybelline is gradually shuttering all of its physical stores across China as it aims to shift its focus in the market to online, the brand confirmed Wednesday. In a statement sent to local media, the brand said, “In…
L’Oreal Asia now sells more products than the company’s home European division. Sales in Asia outpaced those in western Europe for the first time in the last quarter, with China leading the growth, despite a slowing economy. Just a decade ago, L’Oreal Asia…
L’Oreal Asia Pacific sales soared by a staggering 24.1 per cent on a like-for-like basis last year. Asia was the beauty behemoth’s fastest-growing market with all divisions of the business winning market share from rivals in the region. “The dynamism of…
Strong Chinese demand for luxury skin creams helped Lancome owner L’Oreal beat sales forecasts in the fourth quarter, as did a pickup in its lagging mass market division. Like rivals including US-based Estee Lauder, the French maker of Maybelline and Urban…
International health and beauty retailer AS Watson Group says its use of predictive modelling technology is delivering successful product launches. The firm has worked in close partnership with brands to help them penetrate specific demographics or enter new…
French retailer Casino Group has teamed with cosmetics company L’Oreal France to launch Le drugstore Parisien, a new retail concept targeting city-dwellers in the heart of Paris. The two companies boldly claim the concept will “revolutionise the beauty and…
Luxury brands need to use new technologies and offer experiences for their customers, the second Luxury Society keynote event in Shanghai has been told. UCO Cosmetics CEO Arthur Zhang told the event that the early-stage eCommerce model of simply providing a…
The new Shiseido Playlist make-up and skincare brand has been launched for exclusive online sale, with the exception of the cosmetic brand’s Tokyo Ginza store. Playlist is available via Watashi+, the group’s own website and other e-stores. Distinctive for its…
Asia is driving huge growth for cosmetics giant L’Oreal, despite a slowdown in Hong Kong. At the end of September, L’Oréal posted growth of 4.4 per cent on a like-for-like basis – and 21.9 per cent based on reported figures as the company expands its retail…
