Replay opens first Denim store in India

Jun 10, 2019Updated Jun 4, 20251 min read

Italian denim brand Replay has opened its first store in India.

The new store has been launched in the capital in a partnership with Reliance Brands. The large retail outlet in Ambience Mall, it focuses on the brand’s core elements using signature design features in store.

“I am confident that our constant striving to deliver qualitative and innovative products will be in line with the consumers’ appetite for the highest standards in denim,” said Fashion Box Spa CEO Matteo Sinigaglia. “Furthermore, it is a real pleasure to join forces with Reliance Brands Limited, and I truly believe we are starting a wonderful journey together.”

Replay is planning to launch three stores in Mumbai and New Delhi as well as a flagship store in Maker Maxity, Mumbai later this year.

The store will offer denim wear, casual wear, footwear, and accessories.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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