KFC smartphone launches in China

Jul 20, 2017Updated Jun 4, 20251 min read

Shortly after launching an online shop featuring a hunk of meteorite carved into a burger shape, KFC China has partnered with Huawei to release a limited-edition smartphone.

To commemorate its 30 years in China, the new KFC smartphone phone features founder Colonel Sanders etched on its back.

KFC announced its latest “toy” via its Weibo page, saying the phone is available for K$100,000, the restaurant’s digital currency, or RMB1099 (US$162).

Installed on the phone is a KFC-branded music app that lets users create and share playlists at a KFC restaurant – like a modern-day jukebox. The Huawei Enjoy 7 Plus unit has a 5.5-inch screen, is powered by a Snapdragon 425 processor, and comes with 3GB of RAM and 32GB of expandable storage. It features a fingerprint scanner – for fingers that have had a lickin’, presumably.

Only 5000 of the devices are available.

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Mei Ling Tan

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Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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