JD-G-Star Raw limited-edition jeans sold out in just minutes

Jun 15, 2018Updated May 30, 20251 min read

Going on sale at midnight on JD, 50 pairs of limited-edition JD-G-Star Raw jeans were sold out in just three minutes.

Exclusive G-Star Raw (x) JDX jeans, the were part of crossover fashion project JDX’s push into sustainable fashion.

With its June 18 anniversary approaching, the e-commerce giant teamed up with Dutch denim label G-Star Raw to launch a limited-edition pair of sustainably produced jeans. Each pair came packaged with G-Star Raw (x) JDX T-shirt and canvas bag, as well as G-Star Raw Bluetooth speakers.

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Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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