FruChocs range expanded with White Choc Raspberry

Jun 22, 20211 min read

Confectionery company Robert Menz has added a new variety to its FruChocs range, the White Choc Raspberry.

Rolling out in supermarkets this month, the new chocolate combines “sumptuous tangy real apricot centres mixed with a sweet, natural raspberry flavor in luscious white chocolate coating”.

The chocolatier will launch the 135g White Choc Raspberry FruChoc in Coles South Australia and The FruChocs Shop on June 22.

Robert Menz CEO Phil Sims said that raspberries with white chocolate is a classic combination for a reason, and the company loved the opportunity to give this a FruChocs twist.

“As we approach the 10th annual FruChocs Appreciation Day, we wanted to make sure it was one to remember,” said Sims.

Menz White Choc Rasberry FruChocs is available at RRP $4.20 in Coles South Australia, Drakes, Foodland, IGA, On The Run, X-Convenience, Liberty Tip Top, BP AM-PM, and Cheap As Chips.

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Mei Ling Tan

Contributor · RetailNews.asia

Mei Ling Tan is the Editor of Retail News Asia, where she leads the editorial team in delivering in-depth coverage of Asia’s dynamic retail landscape. With over a decade of experience in business journalism, Mei Ling is known for her sharp analysis, deep industry insights, and commitment to uncovering the stories behind Asia’s most innovative retail brands. Before joining Retail News Asia, Mei Ling held senior reporting roles at regional business publications, covering everything from consumer trends to digital transformation in retail. A graduate of the National University of Singapore with a degree in Communications and New Media, she combines journalistic integrity with a strong understanding of evolving market forces. Outside the newsroom, Mei Ling is a frequent speaker at industry panels and a mentor for young journalists.

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