Danish plus-size brand Carmakoma merges with Only

Danish plus-size brand Carmakoma has been amalgamated into the Only fashion brand, paving the way for further international expansion.

Carmakoma was founded nine years ago and had recently expanded into other European countries, says co-founder and former director Heidie Lykke.

“After having established ourselves on several international markets we were challenged on ways of financing our continuous development,” explaining the merger.

Finn Poulsen, director of Only, said his company sees huge potential in the fashion segment.

“There is a great demand for plus-size fashion that follows the absolute newest trends at strong prices and in a good quality. These are demands that match the Only concept.”

The brand will now be named Only Carmakoma and its first collection will be launched in January 2018.

“We expect that Only Carmakoma will in three years be able to account for 10 per cent of the total turnover of Only,” said Poulsen.