Fashion
AXA appoints a chief strategy and customer officer for Asian markets to place an even greater emphasis on the region including a doubling down on mainland China.
AXA appoints Dongjun Choi in his newly expanded role in addition to the strategic development office. Choi will be responsible for finance and operations & technology alongside health and distribution, reporting to Gordon Watson, CEO of AXA Asia.
Choi has over 20 years of experience in the insurance and financial sector. Prior to joining AXA, he was a managing director with Barclays U.K.’s Strategic Analytics Centre of Excellence responsible for optimizing the bank’s commercial performance. Previously, he had also worked for Cigna, Standard Chartered and McKinsey & Company.
Choi brings vital expertise to this important function within AXA’s Asian Markets business as we focus on our strategic pillars – an enhanced health business, expanded distribution, building our brand and doubling down on mainland China, said Watson, commenting on the new hire.
