ShopBack Singapore enhances the “Shop-and-Save” lifestyle with mobile app launch

Before ShopBack Singapore hits its two-year mark, the local start-up revs up its presence with a mobile app launch today. From now onwards, shoppers are able to shop with greater convenience, at anytime, anywhere from computers and tablets to Apple iOS and Android apps.

Expanding its move beyond desktop and mobile-optimised sites, ShopBack aims to make the “Shop-and-Save” lifestyle ubiquitous and accessible not only in Singapore, but in the rest of its markets. Currently, ShopBack is present in Singapore, Malaysia, the Philippines, Indonesia and India.

“Today, we help consumers save on their shopping with up to 30% Cashback offering. When we give shoppers Cashback, we’re returning them some of the money that they’ve used for their purchases via ShopBack,” said Ms. Josephine K Chow, Country Head of ShopBack Singapore. “An average shopper can save about $500 a year with just an extra click on desktop.”

“With ShopBack app, shopping smart just gets simpler. Now you only need to download one app to shop and access offers at over 500 online stores like LAZADA, Groupon, ASOS and more,” said Ms. Chow.

Key Features of ShopBack Singapore Apple iOS and Android apps

• Cashback Shopping – Earn up to 30% Cashback at over 500 stores.
• Upsized Cashback – View stores offering upsized Cashback to access better deals! Simply look out for the money bag icon on the top left corner of the store front.
• Coupon Codes – Get access to unique coupon codes that can be easily copied and applied before checkout.
• Popular Stores – Check out what other ShopBack Singapore users frequently shop at.
• Staff Picks – Staff recommendations of the latest stores as well as latest deals served in a tab.
• Highest Cashback – Find out the shops that offer the highest amount of Cashback to gain the most out of shopping trips.
• My Total Cashback – Access ShopBack wallet to view the amount of savings earned. Consumer can also easily trace their Cashback using this function.
• Notification Settings – Stay updated with trending deal, Cashback earned and payment alerts.

To encourage user adoption of the “Shop-and-Save” lifestyle, ShopBack Singapore is offering a $5 cash bonus which can be unlocked with a minimum purchase of $25 for any necessities and niceties from 4 July 2016 (midnight onwards) to 5 July 2016 (before the clock strikes twelve).

Topped with up to 80% in-store clearance offers as well as ShopBack’s up to 30% Cashback, users can achieve as high as 50% savings for their steals using a single app.

Cathay Cineplexes, Guardian and Uber amidst the latest stores riding the “Shop-and-Save” wave

With more than 250,000 ShopBack Singapore shoppers championing the “Shop-and-Save” lifestyle, the start-up begins to see more online retailers joining the league. ShopBack Singapore refreshes its store offerings with new partnerships of up to three stores per week, including the traditionally brick-and-mortar brands that are seeking effective ways to get a piece of the growing e-commerce pie.

“Our retail partners pay us on a performance-driven commission model. If we don’t channel sales to them, they’re not required to pay us,” said Mr. Henry Chan, Co-Founder of ShopBack. “This attractive business proposition allows us to bring actual measurable value to our retail partners in the online space.”

Apart from brands that are established in the brick-and-mortar realm, renowned online stores like Naiise and Honestbee are the latest additions to ShopBack Singapore – all signing up to provide the “Shop-and-Save” way of life to shoppers.

Entirely developed in-house in Singapore, the mobile app has gone through several rigorous rounds of testing before its launch as a power-up to boost ShopBack’s status as The Smarter Way to Shop.

With the app, ShopBack Singapore expects users to double their engagment with the brand and aims to achieve app downloads from at least 20% of ShopBack Singapore’s users within the first day of launch.