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Worldpay, a leader in global payments has announced that it has been selected by Razer, the leading global lifestyle brand for gamers, as one of its key online payments provider for the virtual credits service Razer zGold.
Razer’s zGold service allows gamers to purchase virtual credits in exchange for digital content such as games and in-game items from different content providers.
Worldpay was chosen by Razer as it offers global coverage and a comprehensive suite of payment services. The company will also provide deep analytics to help Razer better understand its customers’ online behaviour, as well as extensive customer support. Since implementing Worldpay’s suite of payment solutions and a revamped checkout, Razer has seen a rapid take-up of zGold and retention rates. Razer is now also able to accept additional payment options including Alipay.
Ian Lim, Director of Software at Razer said: “The Razer zGold service is set to transform the virtual credits landscape and we chose Worldpay for its ability to help us scale quickly cross multiple regions. We have seen increased user take-up and retention rates since we began working with the Worldpay team and there is much growth ahead for both companies.”
Stuart Thornton, VP Business Development APAC, Global eCom, Worldpay said: “We are entering a hugely exciting period for Razer, and are delighted to be supporting its vision to create a first-class experience for gamers. Whether purchasing the latest hardware in the online store, or buying new games and digital content with Razer zGold, gamers can expect a seamless online experience.”
