New Google Feature will Automatically Delete your Personal Data

It isn’t a secret that Google tracks your location, activities and web usage through your phone. By allowing the company to monitor your Location History, Google can recommend a nearby restaurant, and allowing the company access to your personal data makes other Google apps more useful to you. At least that is what Google says. There already is a way for you to manage this information, but in a new blog post that Google published today, the company said that it has received feedback from users who want an easier way to manage or delete their personal data.

You can already manage this data using your Google Account. On an Android phone, go to Settings > Accounts > your Gmail address > Google Account > Manage your data & personalization. From there you can opt-out of Web & App Activity, Location History, Voice & Audio Activity, Device Information and YouTube Search History. Click on the section titled Manage your activity controls to stop Google from tracking your use of Chrome and other apps.

But the auto-delete tools that Google announced today will allow you to select how long you want Google to save your personal data. You can choose to save it for 3 months, 18 months, or until you manually delete it. If you pick 3 months or 18 months, any data older than the option you select will automatically be deleted on an ongoing basis.

“Whether you’re looking for the latest news or the quickest driving route, we aim to make our products helpful for everyone. And when you turn on settings like Location History or Web & App Activity, the data can make Google products more useful for you—like recommending a restaurant that you might enjoy, or helping you pick up where you left off on a previous search. We work to keep your data private and secure, and we’ve heard your feedback that we need to provide simpler ways for you to manage or delete it.”-Google

This new feature will first be made available for Location History and Web & App Activity and Google will start pushing it out in a few weeks.

Latest articles

Food
Malaysia’s largest coffee chain Zus Coffee targets 200 Southeast Asian outlets this year

Sign up for newsletters


Must read

Behind the Buzz
Retail News Asia — Your Daily Fix of What’s Happening in Asian Retail

We’re here to keep you in the loop—every single day. Whether you’re running a small local shop, scaling an online biz, or part of a global brand making moves in Asia, we’ve got something for you.

With 50+ fresh stories a week and 13.6 million readers, Retail News Asia isn’t just another news site—it’s the go-to source for all things retail across the region.
Retail Updates
Fresh updates. Real insights. Delivered daily or weekly—no spam, just retail gold.

Copyright © 2014 -2025 | Retail News Asia