Food
Lagardère Travel Retail has renewed its news concession at Hong Kong International airport (HKIA) with its Relay concept, being awarded five stores in the existing and new concourses.
This win follows soon after Lagardère Travel Retail was recently awarded the luxury fashion and souvenir stores at HKIA, with Kate Spade, Pandora, CK Platinum, and Paul & Shark, as well as three Discover Hong Kong stores. “This diversification demonstrates the group strength and capability to operate in different business lines and confirms our development strategy with HKIA” said the travel retailer.
With the new contract, Lagardère Travel Retail will take the opportunity to launch the Relay brand’s latest global evolution and roll out its updated brand logo and store features. Relay will continue to offer to the HKIA traveller the great range of books and magazine that it has become famous for and a good range of other stationery, souvenirs & gifts.
The retailer said Relay has been a trusted landmark at HKIA with more than a decade in operations and will “proudly continue to operate following the latest tender process”.
The Relay stores sets itself apart through its attractive design and clear accessible zoning allowing travellers the ease to search and manoeuvre as they travel on their journey and within the different sections of offer, according to the retailer.
Offering travellers a tailored selection of books, magazine, stationery, souvenirs & gifts to facilitate and enrich the journey, the brand’s tagline states: “Rely on RELAY: upgrade your journey”.
Lagardère Travel Retail operates more than 1500 Relay stores within more than 120 airports and 700 train stations. The Relay brand is the global market leader within this category and continues to evolve to meet the changing needs of passengers worldwide, said the company.
Lagardère Travel Retail general manager Louis Dambrine said: “We value our collaboration with HKIA where we have operated for 10 years. Relay renewal is a great achievement and we are ready to deliver our commitment in terms of innovative concept and operational excellence.
“Since more than 65 million passengers will pass by our new stores every year, special attention has been placed towards creating an inviting shop front, understandable offer, visible display and coupled with an effective cashier system to ensure a seamless experience.
“While we continue to operate Relay, we will be able to reinforce our partnerships with the airport, the brands and the distributors, supporting our common goal to develop the business to the benefit of the final consumer. We have been continually investing in order to always meet or exceed our promise on service level; the 25 service awards in 2015 alone including “Best Of The Year Customer Service Award” is a testament to our ability to deliver.
“Moving forward, we will definitely continue to grow our business, expanding our footprint in Travel Essential as well as in Duty Free & Luxury and Food Service. We thank Hong Kong International airport for supporting our vision and partnering us on these exciting projects.”
Airport Authority Hong Kong executive director, Commercial Cissy Chan said: “It is our pleasure to continue our strong partnership with Lagardère Travel Retail. We look forward to the new Relay stores and new products that will be brought into HKIA.”
