Fashion
Hong Kong on-demand platform and food delivery giant Deliveroo has announced the appointment of Kevin Wong Chi Wang as Commercial Director. He will lead the Deliveroo restaurants team, which comprises over 60 account managers, business development professionals, and restaurant operations executives to build the best food delivery partnership experience for restaurants to help them grow their businesses through delivery and establish innovative new ways to drive sales In that context, Kevin will be the face of Deliveroo in the F&B industry to manage a restaurant portfolio of over 8,000 partners and grow Deliveroo’s list of partners in the market.
Prior to joining Deliveroo, Kevin spent over two decades at The Dairy Farm Group, most recently as the Regional Category Director (Food) in North Asia and as Sales and Merchandising Director for the supermarket leader Wellcome. Immediately prior to joining Deliveroo, Kevin served as General Manager at Asia Wine Service & Education Centre (AWSEC). As the newest member to the Deliveroo Commercial Team, Kevin will utilise his deep understanding of the Hong Kong and Asian food retail markets and current consumer trends, to help the company further its hyper-growth mode. His appointment comes as Deliveroo seeks to boost its commercial team to drive growth ambitions across the city, supporting restaurant and grocery partners, as the company fosters existing relationships and establishes new ones with local favourites, established chains, and homegrown heroes.
Brian Lo, General Manager of Deliveroo Hong Kong, said: “Kevin is truly a seasoned professional in Hong Kong’s local retail market, and his track record in understanding customers, in-depth industry knowledge, unparalleled merchandising expertise and decades of leadership experience is sure to bring an innovative and thoughtful perspective to the commercial role and the Deliveroo leadership team. He joins Deliveroo at an important time for Deliveroo, as we look to cement the company’s leadership in the on-demand space and amplify recent successes. These include helping steer our ambitious expansion of Deliveroo delivery services, and restaurant partnerships across Kowloon and the New Territories regions, as well as our entry into on-demand grocery delivery. We’re delighted to have Kevin join us here at Deliveroo, and are excited to see what new opportunities and growth he has in store for the business in the coming year.”
Kevin Wong, newly appointed Commercial Director of Deliveroo Hong Kong, said: “It’s been quite the thrill to see the growth of the food delivery space and the success of Deliveroo in a span of 5 years.Deliveroo is well on its way to becoming the definitive food company here, and I am honoured to be a part of the creative synergy that makes the company uniquely inventive in the on-demand delivery space, especially as we continue to strengthen our relationships with our restaurant partners and help to drive growth here in Hong Kong, while exploring new avenues of growth such as on-demand convenience. I have no doubts that 2021 will be a prosperous year, and look forward to working alongside my passionate team to support more F&B businesses and beyond in Hong Kong to join the thriving Deliveroo network.”
The expanding Deliveroo team in Hong Kong will support the company’s future ambitions. Following its launch in Hong Kong in 2015, Deliveroo has grown at a record rate and with its accelerated growth and success. Deliveroo is now working with over 8,000 restaurant partners on its platform and has over 7,000 riders. It will continue to invest and expand Editions, which currently has four sites in Hong Kong, supporting 24 kitchens to provide a variety of delicious dishes to consumers. It has attracted significant investment into the HK’s on-demand grocery offerings, partnering with 7-Eleven, Don Don Donki and Marks & Spencer. This year alone, Deliveroo has added more than 3,000 restaurants to its platform, and has opened two new Editions sites within the city, with plans to open more Editions kitchens in Kowloon and New Territories in 2021.
