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Japan retail sales plunge

By Wei ZhangJapan
1 min read
ginza japan retail
ginza japan retail
In this article (5)

Japan retail sales plunged nearly 10 per cent in March compared with a year ago.

The sales slump – 9.7 per cent – was worse than expected, but despite the shock, analysts urged caution in the interpretation of the data. In March 2014, sales were artificially high as Japanese brought forward spending to avoid a sales tax increase that took effect on April 1.

Analysts had expected a fall of close to seven per cent. February’s fall was just 1.8 per cent. Retail sales have been subdued since Japan raised the consumption tax to eight per cent last April.

Marcel Thieliant, an economist at Capital Economics, said in a research note that the spending decline suggests private consumption may have fallen for the first time since the sales tax rose.

“It was widely expected that consumption would benefit from the plunge in energy prices. However, households have chosen to save rather than spend the windfall from cheaper oil.”

The decrease was the worst March fall since 1998.

Questions & Answers

Q.

What was the main reason cited for the retail sales drop being worse than expected?

A.

Sales in March 2014 were artificially high because Japanese shoppers spent more before a sales tax increase took effect on April 1. This made the year-on-year comparison appear starker.

Q.

How did the retail sales decline in March compare to analysts' expectations?

A.

Analysts had predicted a fall of approximately seven per cent. The actual decline was 9.7 per cent, making it worse than anticipated.

Q.

What impact have cheaper energy prices had on household spending, according to economists?

A.

Economists expected lower energy prices to boost consumption. However, households appear to have saved rather than spent the extra money from cheaper oil.

Q.

When was the last time Japan experienced such a significant retail sales decrease in March?

A.

The 9.7 per cent decrease in retail sales for March was the worst fall recorded for that month since 1998.

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