Invincible launches convenience store-inspired capsule collection

Retail News Asia | Invincible launches convenience store-inspired capsule collection

Japanese retail project The Conveni has entered into a collaboration with the Invincible label.

The Hiroshi Fujiwara product line, packaged in its signature convenience store aesthetic and carrying both The Conveni and Invincible branding, includes a hoodie, a long-sleeve and short-sleeve T-shirt, and a tote bag.

The capsule collection features a black and white palette and elongated, dual-colored branding from the principal collaborators. The packaging includes soda cans, food boxes, milk cartons and sandwich packs.

The collection is available at the Invincible East pop-up store in Da’an, Taipei from January 10 to February 2.

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