Gucci adds some coolness to cassette tapes
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Luxury Italian fashion brand Gucci is helping make cassette tapes cool again in a collaborative collection with the Waltz shop in Tokyo’s Nakameguro district.
Special Waltz-inspired patches are featured on six products, including a Boston bag, shoulder bag and wallet, which are available at the cassette tape specialist. The Gucci Aoyama flagship will also start selling the products this month.
Intended to support the shop’s cassette tape activities, the collaboration is one of an exclusive series based on Gucci’s Courier collection. Waltz is one of seven international locations named as “Gucci Places” that reflect the contemporary aesthetic sense of the brand’s creative director, Alessandro Michele.
“Almost no-one thinks the cassette-tape business will grow, but tapes have created a new trend,” says Waltz owner Taro Tsunoda.
Questions & Answers
Q.Which specific items are part of the new Gucci collaboration?
Which specific items are part of the new Gucci collaboration?
The collaboration includes a Boston bag, a shoulder bag, and a wallet, all featuring special Waltz-inspired patches.
Q.Where can customers purchase the collaborative Gucci products in Tokyo?
Where can customers purchase the collaborative Gucci products in Tokyo?
The products are available at the Waltz shop in Tokyo's Nakameguro district and will also be sold at the Gucci Aoyama flagship store this month.
Q.What is the primary aim of this collaboration for Waltz?
What is the primary aim of this collaboration for Waltz?
The collaboration is intended to support Waltz's ongoing activities related to cassette tapes, according to the article.
Q.What is the significance of Waltz being a 'Gucci Place'?
What is the significance of Waltz being a 'Gucci Place'?
Waltz is one of seven international locations designated as 'Gucci Places', reflecting the contemporary aesthetic vision of Gucci's creative director, Alessandro Michele.
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