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Fashion

Global Brands Group profit jumps high

By Rajiv Menon
1 min read
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Despite a slight revenue dip, Global Brands Group Holding has almost doubled its first-half operating profit.

Its total margin continued its upward trajectory, increasing from 28.3 to 30.5 per cent, primarily because of sourcing optimisation.

As a result of the increased total margin and lower running costs, operating profit for the period to the end of September increased by 94.1 per cent to US$80 million.

However, revenue eased by 3.2 per cent year on year to $1.7 billion. The branded apparel, footwear and fashion accessories company says this was largely a result of a shift of retail buying to later in the year, as well as the anticipated end of the Quiksilver children’s fashion licence because of the company’s bankruptcy, and Coach taking its footwear business in-house following the expiration of its licence in June.

“The global retail industry continues to experience a structural transformation, with consumers becoming progressively more powerful when it comes to defining their shopping experience,” says Global Brands CEO/vice-chairman Bruce Rockowitz. To meet ever-changing expectations, he says brands are increasingly looking to work with licensing partners such as Global Brands because of their product expertise, global platforms and multi-channel distribution networks.

“The industry has seen a growing number of specialised brand investors continue to acquire brands, while looking to separate intellectual property (IP) ownership from brand operations.

Global Brands has continued to benefit from this trend and has forged an increasing number of long-term licensing agreements with these IP owners.”

During the reporting period, these notably included the BCBG and Bebe brands.

Questions & Answers

Q.

What factors led to Global Brands Group's significant increase in operating profit?

A.

The company's operating profit nearly doubled primarily due to sourcing optimisation, which increased its total margin. This, combined with lower running costs, contributed to the 94.1 per cent profit jump.

Q.

Why did Global Brands Group experience a dip in revenue despite its improved profit?

A.

Revenue eased due to a shift in retail buying to later in the year. The anticipated end of the Quiksilver children’s fashion licence and Coach taking its footwear business in-house also contributed.

Q.

How is Global Brands Group adapting to the structural changes in the retail industry?

A.

The company is benefiting from brands seeking licensing partners due to their product expertise and distribution networks. Global Brands Group is forging more long-term licensing agreements with IP owners.

Q.

Which new brand licences did Global Brands Group secure during the reporting period?

A.

During the reporting period, Global Brands Group notably secured long-term licensing agreements for the BCBG and Bebe brands. This is part of a trend separating IP ownership from brand operations.

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