All three are returning investors, having participated in its seed round in April 2015. Daniel Stan, former VP of Lazada Indonesia and head of its online marketing department, has been recruited to lead its international expansion.
Founded by CEO Nathaniel Faibis in April 2014, Alodokter plans to use the proceeds from the investment to expand its business operations across Southeast Asia. Its current business model sees it generate revenue from premium advertising due to its work with health-related brands.
“We see a strong trend among patients in South-East Asian towards digital health. They are looking more and more for health information online before and after going to the doctor and also for prevention purposes. We firmly believe that providing reliable and easy-to-understand health information helps families take better decisions about their health,” Fabias said.
Alodokter released a mobile app in March 2016, to complement a news portal discussing healthcare and wellness matters. The mobile app allows users to connect with and discuss their medical issues with a general practitioner (GP), reportedly combining artificial intelligence (AI) with real-time doctor-patient interaction.
It claims that its news portal has grown from one million to eight million unique monthly visitors since closing its seed investment.
Elaborating on their competitive edge, Faibis explained the focus on reliable health information being “in the DNA of the company” and a main focus contributing to its brand strength and credibility as a platform.